In 2007, more than 2.8 million vehicles – most of them two-wheelers – were on the roads of Bangalore, a city in India with 5.7 million inhabitants. As the number of vehicles has risen, so, too, has the pollution. Therefore, the Bosch regional company in India launched a campaign in 2004 to make people there more aware of the consequences of motorization.
The “Clean Air for Bangalore” campaign centers around emission measurements taken using a mobile test vehicle that Bosch has fitted with testing equipment. The aim of this project is to bring about a long-term reduction in the health risks for the population through air pollution. The campaign has met with such a positive response that we have now made a second vehicle available. We also try to raise awareness for environmental protection by giving lectures, showing videos, and running competitions at schools and universities in Bangalore. On World Environment Day 2007, the “Bosch Run” charity event tied in nicely with the “Clean Air” campaign, which is now to be extended to other cities.
